Breaking through the clutter is always a challenge with a new product launch. By creating custom vignettes that live both on-air and online, we separated BRINK™ from our competitors.

What do Food Trucks have to do with Skyrim™? Everything if you want a 360° activation that incorporates Search, Social Media, Print, Events, Online and Contests. Not only did we generate awareness and millions of additional impressions, but the PR pick-up was overwhelming.

We look for one-of-a-kind opportunities that will drive engagement and conversation. The Hotel Fig in LA is legendary; and creating a time lapse video for The Elder Scrolls V: Skyrim™ to support the hand painted effort created excitement and countless earned Social Media impressions.

Every agency talks about integration’s but at Fearless, we know what it really means. We take product placement to a whole new level incorporating the new video game RAGE™ into the actual story line of the main character.